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Marcus & DIAL · Season 2, Episode 1

Mobile detailer haggled down to $20 an hour

S2E1 · “$40 for a Full Detail”

What happens in this episode

Customer of the Week: Lowball Larry. Four hours of work for $40. Larry haggles himself down to twenty dollars an hour, and Marcus lets him — until DIAL sends the menu instead of a number.

  1. Larry wants a full detail: four hours of work. He offers $40.
  2. Marcus counters, unsure: uh… I could do $120?
  3. Larry comes back with $60. Final offer.
  4. Marcus says ok. Then, somehow, $80 — the negotiation has gone backwards and nobody is sure who won.
  5. That is the leak: Larry haggled himself to $20 an hour and Marcus negotiated against himself the whole way.
  6. In the rerun Marcus does not send a number at all. He sends the menu — full detail $180, interior $120, ceramic $600+ — and a booking link. Larry says nvm, and the next person books at $180.
  7. Van jar: $180 of $6,000.

DIAL’s tip

Send your menu, not a number. The moment you quote one price you are in a negotiation; a menu is a price list, and price lists end the haggle.

Copy and paste this:

Here’s my menu: full detail $180 · interior $120 · ceramic $600+. Book whichever you want here: [your booking link]
Full transcript

On-screen text and dialogue, as captioned.

  1. Mobile detailers: $40 for a full detail? 4 hours of work. For $40?
  2. Customer of the Week: Lowball Larry
  3. Marcus: Uh… I could do $120?
  4. Larry: $60. Final offer.
  5. Marcus: …ok. $80?
  6. THAT’S A LEAK — He haggled himself to $20/hr
  7. Let’s run that back.
  8. Marcus: Here’s my menu — Full detail $180 · Interior $120 · Ceramic $600+ · Book here
  9. Larry: …nvm
  10. BOOKED · $180
  11. Van Jar: $180 / $6,000
  12. DIAL’s tip: Send your menu, not a number. Menus end the haggle.

Go deeper: Mobile detailing price calculator

Every leak Marcus has, DIAL fixes.

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